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	<title>Comments on: Picking the Low Hanging Fruit</title>
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	<link>http://nowsourcing.com/2009/07/10/low-hanging-fruit/</link>
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		<title>By: Colleen</title>
		<link>http://nowsourcing.com/2009/07/10/low-hanging-fruit/comment-page-1/#comment-131004</link>
		<dc:creator>Colleen</dc:creator>
		<pubDate>Wed, 12 Aug 2009 20:33:54 +0000</pubDate>
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		<description>Nice!  Also, we have begun creating single page blogs using the url we want to target for PPC.  The single page blog url equals the phrase we are targeting.  And yes, turning of &#039;content network&#039; is huge.
.-= Colleen&#180;s last blog ..&lt;a href=&quot;http://www.joelane.com/real-estate-blog/kennewick-real-estate-listings/&quot; rel=&quot;nofollow&quot;&gt;Kennewick Real Estate Listings&lt;/a&gt; =-.</description>
		<content:encoded><![CDATA[<p>Nice!  Also, we have begun creating single page blogs using the url we want to target for PPC.  The single page blog url equals the phrase we are targeting.  And yes, turning of &#8216;content network&#8217; is huge.<br />
.-= Colleen&#180;s last blog ..<a href="http://www.joelane.com/real-estate-blog/kennewick-real-estate-listings/">Kennewick Real Estate Listings</a> =-.</p>
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		<title>By: alanmitchell (Alan Mitchell)</title>
		<link>http://nowsourcing.com/2009/07/10/low-hanging-fruit/comment-page-1/#comment-129331</link>
		<dc:creator>alanmitchell (Alan Mitchell)</dc:creator>
		<pubDate>Thu, 23 Jul 2009 23:22:18 +0000</pubDate>
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RT @nowsourcing AdWords Tips - Picking the Low Hanging Fruit [link to post]&lt;br /&gt;&lt;br /&gt; - Posted using Chat Catcher </description>
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RT @nowsourcing AdWords Tips &#8211; Picking the Low Hanging Fruit [link to post]</p>
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		<title>By: Alan Mitchell</title>
		<link>http://nowsourcing.com/2009/07/10/low-hanging-fruit/comment-page-1/#comment-129330</link>
		<dc:creator>Alan Mitchell</dc:creator>
		<pubDate>Thu, 23 Jul 2009 23:19:04 +0000</pubDate>
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		<description>Some nice points.

Budgets are often another quick win. If daily budgets are being hit, either ads are not showing later in the day or or ads are only showing sporadically. Ceteris paribus, when daily budgets are being hit, reducing CPCs would often generate more clicks for no extra cost.

Totally agree that content network needs to be separated - that&#039;s the first thing I check. Also agree with your point about search queries and negatives. I find that just looking at what&#039;s been matched to my broad-match keywords and adding a few simple negatives can provide great results.
.-= Alan Mitchell&#180;s last blog ..&lt;a href=&quot;http://www.alanmitchell.com.au/techniques/the-10-percent-clicks-rule-does-it-work/&quot; rel=&quot;nofollow&quot;&gt;The 10% Clicks Rule Part 3: Does It Work?&lt;/a&gt; =-.</description>
		<content:encoded><![CDATA[<p>Some nice points.</p>
<p>Budgets are often another quick win. If daily budgets are being hit, either ads are not showing later in the day or or ads are only showing sporadically. Ceteris paribus, when daily budgets are being hit, reducing CPCs would often generate more clicks for no extra cost.</p>
<p>Totally agree that content network needs to be separated &#8211; that&#8217;s the first thing I check. Also agree with your point about search queries and negatives. I find that just looking at what&#8217;s been matched to my broad-match keywords and adding a few simple negatives can provide great results.<br />
.-= Alan Mitchell&#180;s last blog ..<a href="http://www.alanmitchell.com.au/techniques/the-10-percent-clicks-rule-does-it-work/">The 10% Clicks Rule Part 3: Does It Work?</a> =-.</p>
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		<title>By: SEOSnack (SEOSnack)</title>
		<link>http://nowsourcing.com/2009/07/10/low-hanging-fruit/comment-page-1/#comment-128146</link>
		<dc:creator>SEOSnack (SEOSnack)</dc:creator>
		<pubDate>Sat, 11 Jul 2009 21:19:05 +0000</pubDate>
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via @nowsourcing: Picking the Low Hanging Fruit [link to post]&lt;br /&gt;&lt;br /&gt; - Posted using Chat Catcher </description>
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