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	<title>NowSourcing.Com &#187; Gunjan</title>
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	<description>Social Media Marketing Explained</description>
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		<title>How Facebook is Helpful for Recruiters</title>
		<link>http://nowsourcing.com/2008/09/03/facebook-for-recruiters/</link>
		<comments>http://nowsourcing.com/2008/09/03/facebook-for-recruiters/#comments</comments>
		<pubDate>Wed, 03 Sep 2008 15:11:22 +0000</pubDate>
		<dc:creator>Brian Wallace</dc:creator>
				<category><![CDATA[Facebook]]></category>
		<category><![CDATA[Facebook recruiting]]></category>
		<category><![CDATA[Gunjan]]></category>
		<category><![CDATA[Heather Gardner]]></category>
		<category><![CDATA[Silicon Valley]]></category>
		<category><![CDATA[social networking]]></category>

		<guid isPermaLink="false">http://nowsourcing.com/blog/?p=403</guid>
		<description><![CDATA[[Today's guest post is from Gunjan Pandya, a writer of Search Engine City. He is also a guest writer at Search Engine journal.] We use social networking sites to keep in touch with our friends, business groups, and family. You may be surprised to know that recruiters may leverage Facebook to find new employees for [...]]]></description>
			<content:encoded><![CDATA[<p><em>[Today's guest post is from <a title="Gunjan Pandya" href="http://www.gunjanpandya.com/" target="_blank">Gunjan Pandya</a>, a writer of <a title="Search Engine City" href="http://www.searchenginecity.org/" target="_blank">Search Engine City</a>.  He is also a guest writer at <a title="Gunjan Pandya Search Engine Journal" href="http://www.searchenginejournal.com/author/gunjan-pandya/" target="_blank">Search Engine journal</a>.]</em></p>
<p align="justify"><a href="http://www.facebook.com/"><img src="http://farm4.static.flickr.com/3152/2739218278_4a1fb99d2f_o.jpg" alt="" align="right" /></a>We use social networking sites to keep in touch with  our friends, business groups, and family. You may be surprised to know that recruiters may leverage Facebook to find new employees for their companies.  In the world of the glorious Internet there  are so many social networking sites like Orkut, Facebook, Myspace, Linkedin,  Friendster, Hi5 and many more. But here are some tips on how to find employees for your company through Facebook.</p>
<p align="justify">
<p style="text-align: center;" align="justify"><a href="http://nowsourcing.com/blog/wp-content/uploads/2008/09/pp.jpg"><img class="alignnone size-medium wp-image-409 aligncenter" title="Facebook Pyramid" src="http://nowsourcing.com/blog/wp-content/uploads/2008/09/pp-300x260.jpg" alt="" width="300" height="260" /></a></p>
<h2>Creating Your Profile</h2>
<p align="justify">First things first, you have to create your profile on Facebook and  fill it up with things about yourself and your company. It&#8217;s also a good idea to update it frequently.</p>
<p align="center"><img src="http://farm4.static.flickr.com/3183/2739218430_4f7ed38d7a_o.jpg" alt="" /></p>
<h2>Creating a Business Page/Career Page</h2>
<p>To get new employees, it would be helpful to make a business/career page. Be sure to include all the necessary details about your business and always keep your list of openings up and current sor potential employees can see. Click here to  <a href="http://www.facebook.com/business/?pages">create your business pages</a> on Facebook.</p>
<p align="justify">
<h2>Joining a Network</h2>
<p align="justify">Before you join a network on Facebook you have to think about where you want your employees to come from. I.e. If you want employees from London, it would be smart to join the London network. To  join a network click on Account&gt;&gt;Network.</p>
<p align="center"><img src="http://farm4.static.flickr.com/3018/2738379397_62a54d05db.jpg" alt="" /></p>
<h2>Searching Within a Network:</h2>
<p align="justify">After you join networks, you have to think about which kind of  people you want to find, like SEO, Web Designer, or Web Developer etc. If you  want to find SEO in London then enter the keyword “SEO” in the search box; you&#8217;ll probably get  results of the SEOs in the London area.</p>
<h2>Friend Requests and Messaging</h2>
<p align="justify">Now, it&#8217;s time to start adding people as your friend.  After searching people from a specific area, you have to send  them a friend request with a message. In messages you should mention why you  want to add him as a friend, what your company is doing and job requirements, so he/she can understand.</p>
<h2>Setting Up an Interview</h2>
<p align="justify">After getting a reply from those people who are interested in your job, then you have to setup an interview for those candidates. Creating a list of those candidates may also be helpful until you decide on the end finalization of the candidate you chose.</p>
<p align="justify">These ways can help you use Facebook for recruiting employees. Big and small companies alike can find employees they need on Facebook.</p>
<h2>Straight From the Recruiter&#8217;s Mouth</h2>
<p>We also had the opportunity to ask a few recruiters to hear their experiences with using Facebook:</p>
<p><a title="Heather Gardner" href="http://www.heathergardner.com" target="_blank">Heather Gardner</a>, a Silicon Valley recruiter, comments:</p>
<blockquote><p><a href="http://nowsourcing.com/blog/wp-content/uploads/2008/08/heather1.jpg"><img class="alignleft alignnone size-full wp-image-405" style="border: 0pt none; margin: 20px; float: left;" title="Heather Gardner" src="http://nowsourcing.com/blog/wp-content/uploads/2008/08/heather1.jpg" alt="" width="160" height="120" /></a>&#8220;It&#8217;s one of the best forms of true web 2.0 communication you can have with your connections.  I have found quite a few folks on Facebook that are NOT on LinkedIn or anywhere else online &#8211; Facebook&#8217;s user base is still larger than LinkedIn!   Facebook offers me ways to be of value to the folks I connect with by offering links to useful information like web links, photo&#8217;s, video&#8217;s, etc.   The IM feature is also a FAST form of communicating with those in my network &#8211; it&#8217;s far less sterile and web 1.0 &#8211; which I find LinkedIn to be.</p>
<p>Facebook is a good branding tool for me.  I want to be the recruiter with a personality that builds relationships over time.  As much as I want to get to know my &#8220;passive&#8221; candidates, I also want them to know me right back..  In the long run, people who I form relationships with are more apt to trust me therefore more readily pass candidate referrals, business referrals or approach me before embarking on a new career hunt.  I want to be their long term career partner.  The only way to achieve this is by offering my network value right back.  Facebook definitely helps with that.</p>
<p>Facebook allows me to use third party applications such as the Twitter application.  One Tweet that I posted on Twitter was feed into my Facebook profile.  This resulted with a  Facebook IM producing an order for a Admin Assistant at a large Silicon Valley employer.&#8221;</p></blockquote>
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