by Brian Wallace | Sep 21, 2009 | PPC
Ad copy is a unique aspect of the search campaign because it is the only part that the visitor can interact with. Marketing Sherpa estimates say that a searcher will spend only 0.7 seconds on average reviewing an ad, yet in that small amount of time you must: Grab the... by Brian Wallace | Sep 9, 2009 | Social Media
When signing into Reddit this morning and viewing a submission’s commentary, you may notice a slight change to their familiar sidebar. A percentage is now given detailing the proportion of voters who enjoyed the post, along with a few other changes.
by Brian Wallace | Sep 3, 2009 | PPC
You can find hundreds or even thousands of best practices guides for AdWords, but there seem to be very few that are written for Yahoo. I assume that you will know some of the Google ones, as this post will essentially just show the differences between Yahoo best...