[Call Out: Stop unseen threats from creeping past your defenses]
Recognize The Risk: Before It’s Too Late
● Ransomware
○ Darkside, May 2021
■ Attacks shuts down Colonial Pipeline, causing gas shortages affecting
45% of the fuel consumed on the East Coast. $4.4 M ransom paid to
DarkSide. Threat researchers at Pondurance discover novel techniques.
● Vulnerabilities
○ Hafnium, March 2021
■ Zero-day exploits affecting Microsoft Exchange servers, impacting up to
millions of companies and enabling malicious access to emails and
systems.
● Phishing
○ Q1 2021
■ Millions of users duped into clicking on malicious links. Phishing remains
top attack vector, accounting for 33% of security incidents.
[Call Out: To find hidden threats you need data and human expertise]
Let’s use basketball as an example. While most sports analysts focus on simple vanity metrics,
there are more impactful techniques to identify offensive threats:
Using The 50-40-90 Metric To Find The Greatest Basketball Threat
● What Is It?
○ Identifies which players pose the greatest offensive threat
■ Players who complete a season with at least
● 50% FG
● 40% 3P
● 90% FT
■ Players who achieve 50-40-90 can score from anywhere on the court
○ Only 9 NBA players and 1 WNBA player have achieved
● Who’s In The Club?
○ Larry Bird (2X)
○ Mark Price
○ Reggie Miller
○ Steve Nash (4X)
○ Dirk Nowitzki
○ Stephen Curry
○ Malcolm Brogdon
○ Kevin Durant
○ Kyrie Irving
○ Elena Delle Donne
● Who Will Be Next?
○ In the 2020-21 season, 5 players came close to hitting 50-40-90
■ Chris Paul: 49.9 | 39.5 | 93.4
■ Kawhi Leonard: 51.2 | 39.8 | 88.5
■ Stephen Curry: 48.2 | 42.1 | 91.6
■ Kevin Durant: 53.7 | 45.0 | 88.2
■ Tobias Harris: 51.2 | 39.4 | 89.2
[Call Out: Only one of these players isn’t recognized as the biggest threat on their team]
Tobias Harris: An Under The Radar Threat
[Call Out: After a breakout year and almost hitting the elite 50-40-90 club, why is Tobias
overlooked?]
● Career-High Stats
○ In addition to narrowly missing 50-40-90
■ blocks per game: 0.8
■ assists: 3.5
■ efg% 55.6
■ 2pa 11.5
■ 2p per game 6.3
● Top Team
○ “The one team in the Eastern Conference that scares the hell out of me —
I don't want to see Ben [Simmons] and Joel [Embiid] and Tobias Harris. I
would not want to play the 76ers in the playoffs.” — Charles Barkley
○ The 76ers are #1 in the eastern conference going into the playoffs
■ Harris is the #2 offensive player on the team
■ Played the most minutes/games out of all teammates
● Snubbed By All-Stars
○ Teammates Joel Embiid & Ben Simmons picked for 2021 All Star game
○ All other 2020 contenders for 50-40-90 played multiple All-Stars games
■ Chris Paul: 11
■ Kawhi Leonard: 5
■ Stephen Curry: 7
■ Keven Durant: 11
■ Tobias Harris: 0
[Call Out: Unseen threats raise concerns across all industries]
The Cost Of Underrated Threats
● Nearly 89% of companies have experienced a data breach in the past three years
○ Phishing attacks are a top threat and growing
○ Yet, 97% of people cannot identify a sophisticated phishing email
● In 2020, cyberattacks on healthcare organizations increased by nearly 55%
○ Yet, healthcare organizations take longer than any other industry to identify and
stop attacks
■ Identify attacks: 263 days
■ Contain infection: 93 days
● Cyberattacks can lead to ransomware costing an organization upwards of $4.4 million
per breach
○ The best defense against human hackers is human defenders
Finding and Stopping Under Rated Cyber Security Threats
[Call Out: Motivated Human Attackers must be stopped by Motivated Human Defenders]
● Know Your Assets
● Prioritize Your Greatest Risks
● Maintain Full Visibility across your IT and cloud environments
● Hunt for threats 24/7
● Defend and Adapt your Strategy
CTA: Don’t get caught off guard. Find a Security Partner that can assist. Prepare your defense.