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Facebook Fan Pages Now Allow Location and Language Targeting

Posted on 20 November 2009 by Brian Wallace (6)

Facebook just started adding an option for your brand pages to choose your audience visibility on  wall postings:

Fan page country and language choice

Fan page country and language choice

While this may seem like not that big a deal, think of the possibilities.  Users targeting multiple countries and languages can now have multi-purpose brand pages that can reach all, rather than making smaller, localized one-off versions of the brand page.

It will be interesting to see what direction Facebook goes with this functionality – imagine what you could do if it was brought to a city/state/region/mile radius level.  Would this challenge the Facebook Ad network too much? We shall see.

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6 Responses to “Facebook Fan Pages Now Allow Location and Language Targeting”

  1. The only question here is the readiness of FB for the result. Plus if they’ll be able to meet all the demand of its users in the near future. Of course, users will not be contented with this feature alone.
    .-= Jack Courtney´s last blog ..Capstar Review =-.

  2. TwitterFools says:

    We found your post after stumbling on this feature on our Fan Page. As we have fans from around the world, it has been an essential tool in helping us connect with those fans – in their language. We are excited to think of the future potential of these tools.


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