I’m going to be leading a panel on how to sell social media at the Social Media Club, Louisville chapter on February 19th. My focus will be on selling social media to clients. This can sometimes be a tricky matter. You’ll hear things like this from prospective clients (my witty suggested thoughts in parentheses. Make sure that the person you’re attempting to sell to has a sense of humor. 🙂 ):
Really though, when I’m selling social media, I try to explain what social media is, how it breaks down, and where is a best fit for me to offer consulting for them. Also, I make sure they understand the closely fitting areas of community management and reputation management.
If you’re in the Louisville area, stop on in. I won’t disappoint 🙂 (Hint: I’ll be asking for a volunteer).