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10 Outstanding Social Media Infographics

Posted on 17 March 2010 by Brian Wallace (82)

Nobody has time to read anymore, right?  Every day we are all inundated with more and more information overload coming from credible and yet to be verified sources.  Where can Internet users find relief? Answer: the infographic.  Infographics are a wonderful mix of key data and visualization that can really bring the message home if put together correctly.  So without further ado, we bring you our top 10 favorite social media infographics!

1 – World Map of Social Networks

Let’s start at the 50,000 foot view, shall we?

(Source)

2 – Age Distribution on Social Network Sites

Is age distribution targeting more your thing? Pingdom put together an excellent overview by social network:

(Source)

3 – Social Media Periodic Table of Elements

As we previously reported, our friend and fellow Advertising Age Power 150 member Eyecube created another great visualization called the social media periodic table of elements:

periodic table of social media elements

(Source)

4 – The Conversation Prism

No social media infographic collection would be complete without Brian Solis’ Conversation Prism:

(Source)

5 – The Boom of Social Sites

Focus.com put together an outstanding visual showing both the size and timeline of social communities:

(Source)

6 – Make Social Media Work For Your Company

(Source)

7 – Hubspot Twitter Territory

Hubspot of Twitter Grader fame nailed it with a slick infographic showing how each state’s Twitter usage compares to the national average:

(Source)

8 – How Twitter Got Attacked by DDOS

If you’re a frequent Twitter user, you’ll remember the great DDOS attack as a period of social media withdrawal:

(Source)

9 – Air Force Web Posting Response Assessment V.2

While we’re on the subject of Internet security, we’d be remiss to not mention the US Air Force’s blogging assessment flowchart infographic:

(Source)

10 -Visualizing 6 Years of Facebook

We thought that the best way to round out this list would be to celebrate Facebook’s recent 6th anniversary – Muhammad Saleem put together this excellent infographic over at Mashable:

(Source)

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82 Responses to “10 Outstanding Social Media Infographics”

  1. Julius says:

    Interesting. I particularly liked Social Media Periodic Table of Elements and Visualizing 6 Years of Facebook

  2. dhiraj says:

    really very very informative and excellent article. specially the way of graphical represent ion.

  3. Martin says:

    I knew almost all of them but the ones with the DDOS and the Response Assessments are pure diamonds :) 10x for the curation!

  4. Donna says:

    It’s a great case study of Social Media as well as good visualization of records in graphic form.

  5. Jasson says:

    Great collection. I am addicted to Facebook. I believe Twitter got huge popularity in very short time.

  6. jerry says:

    Can you please link to the images so we can enlarge and get a better view of them?

  7. @Julius: yes both of those are among my favorites (hence in the list) :)

    @Martin: DDOS and Response Assessments seem to be left out when people are thinking in terms of social media and infographics. Many I’ve come across are more about categorizing social networks, how-to’s, and their function, but I agree that anything cybersecurity related deserves inforgraphics of their own. Glad you liked the list!

    @Donna: agreed – social media has come a long way, and we have the pics to prove it! :)

    @Jasson: everyone is addicted to Facebook – most just don’t admit it yet. Numbers don’t lie – when Facebook overtakes Google in terms of traffic, that is powerful stuff.

    @jerry: if you right click and view image you’ll be all set!

  8. marketing de recherche (please use your name in the future, you’re getting a link anyway) – that’s a great one too, thanks for pointing it out!

  9. Very nice collection. We have used a couple of these in our webinars. Personally I like #2 – Age Distribution on Social Network Sites the best. Just a real clean look at the demographics.

  10. @Arnie – thanks for stopping in and RT’ing as well. I really like the Age Distribution as well – just a very well done balance of text and graphics that doesn’t lose the audience in its application.

  11. Benji says:

    The fifth graph about The Boom of Social Sites is particularly interesting.
    Note that Qzone (the Chinese equivalent for Facebook) has 200,000,000 members, that’s 66% of all Facebook users and that’s five times as many peolpe as Twitter… Wow

  12. Darryl says:

    Wow the numbers for Facebook are truely staggering, average user spends >55 minutes a day on it, and it has 400 million users. Impressive to think what could be achieved if people spent those 55 minutes a day doing something else for a week, perhaps volunteering.

    Great post anyway, love the different interpretations!

  13. @Benji: I enjoyed that one too, it was good to see the social sites not only by date created but also to view them in their relative size.

    @Darryl: you raise a good point. Maybe you should make a Facebook page about volunteering for 55 minutes!

  14. People who are talented in the domain of infographics can provide a great service to business. Would you use more infographics to promote, or convince in your business if you had a good infographics resource?

  15. gudipudi says:

    excellent collection

  16. SEO Tips says:

    Nice information about Social Media, with Graphics. Like your way of showing information about Social Media…
    Thanks

  17. Kisor says:

    Its very informative. Show it in a Graphical view, really a good work.. but I can’t get the DDOS attack. I had never heard about it before. Thanks for your effort

  18. Doria says:

    Awesome visuals there! Like the Periodic table very much, being a Chem major and all — gives that dull table a whole new perception. :-)

  19. Margarita says:

    Me han gustado mucho, llega muy bien . Gracias

  20. Bilal Ahmed says:

    nice explanation in graphics mode and it help me a lot to build my social strategy

  21. FemiStevens says:

    Very very insightful and innovative. More grace to you. These analyses have great potential in socio-political decision-makings.

  22. hello,
    SEO Themelis Cuiper here
    from Amsterdam The Netherlands.

    The combination of 4 – 6 – 9 teaches a lot on how to go about advising a company
    Doing solely socialmedia as a consultant like a 1 man band is asking for failure,
    Yes you have to take the lionshare in the beginning teaching the company members
    on how to do socialmedia but you have to let loose trusting they know their own core business and the purpose of socialmedia on the job.

    Great graphics like these explain big concepts in a short time to people.

    I would like to compliment you with this post Brian !

    SEO Themelis Cuiper
    Social Media – market analyst

  23. I particularly was enthusiastic that I got a proof of what I had thought before: MySpace is loved by the kids, young adults love their Facebooks and the martured use LinkedIn which is one of the reasons why it is so …. slow sometimes. And that language capabiliy next to cultural barrieres is one of the main reasons why social networks such as Facebook work for the western world well, but e.g. not within China. But what the hell is going on in the Netherlands and Poland?!?

  24. Mike Handy says:

    That’s really funny… I started a content seeding blog for our company/clients and with those posts. If you are looking for more infographic/ visualizations around media I try to keep on top of this stuff.

    No commentary just infographics/ slide-shares and videos around social media . Its like a targeted version of cool infographics.

  25. Nice collection of social media information. I really like the timeline of the various popular social networking sites over time. MySpace and Facebook are huge!

  26. TSSVeloso says:

    Always good to see that infographics are getting more and more attention, as a way to show information.

    I leave here an invitation for all of you to visit Visual Loop (http://visualoop.tumblr.com/), where you’ll find hundreds of infographics and other visualization goodies.

    On this specific mather, Social Media, we have over 50!!! (http://visualoop.tumblr.com/search/Social+media).

    Keep up the great work!

    @TSSVeloso

  27. mia says:

    Nice work and a good post indeed. I love the color wheel. Ill retweet it

  28. Mike Byrnes says:

    Thanks for sharing this info.

    Here’s my take on what businesses should aim for when using social media:
    http://byrnesconsulting.com/2010/04/08/what-to-aim-for-when-using-social-media/

    Mike Byrnes, President, Byrnes Consulting, LLC

  29. @Michael Rogosin:
    I believe that good infographics are a great way of promotion as they usually generate a good amount of traffic, links, and inbounds. Still, they can be time consuming and there are limitations if you want to keep up good quality.

    @Kisor: the DDOS one really stood out to me – tried to put together a good mix of both popular and not as yet well-known infographics.

    @Doria: I’m sure a social media periodic table of elements must be uniquely interesting for a Chem major! :)

    @Bilal Ahmed: Glad to hear that it helped your own strategy.

    @Markus Bussmann: it’s interesting to see both the age demographic and country specific implications of social media. we did a post several weeks back discussing international social media that you might enjoy here.

    @Mike Handy: thanks – I may have to take you up on that for a follow up social media infographic post.

    @TSSVeloso: thank you for linking to your tumblr – great resource!

    @mia: glad you liked the color wheel, and thank you for retweeting

    @Mike Byrnes: thanks for linking, good to see your point of view.

  30. Matthew says:

    This is a really cool piece – thank you so much for exposing it to us all. I am RTing it to my network

    Regards

    Matt

  31. @Matthew: glad you enjoyed and thank you for retweeting!

  32. Very interesting charts. There are so many network sites I haven’t even heard about yet they have millions of members. It would be interesting to learn how exactly these sites have become so popular.

  33. thanks a lot for those list of infographics. It’s always nice to keep track of all those statistics. cheers, jonny

  34. Hakan says:

    That’s realy perfect article.

    Thanks.

  35. Social Media says:

    Thanks a lot for those infographics! I hate reading :-) Has been shared to my networks.

  36. Infographics sure are a very effective means to communicate and comprehensible, especially when you are dealing with “new” concepts. People think and remember in pictures, not in words, and giving them an infographic is a sure fire way of getting your message across.

    The challenge with infographics are that you need to know that the search engine spiders can not “see” the graphic, because they “read” information. Proper page titles, meta descriptions, some descriptive content around the inforgraphic, along with a descriptive alt tag is what is needed to give the search engine bots the information they require to catalogue your infographic.


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