by mshall2796 | Feb 13, 2026 | Blog
We tend to categorize marketing and events as two different worlds. Marketing is the department of screens, metrics, and ad spend. Events are the department of microphones, stages, and coffee breaks. But if you strip away the logistics—the hashtags versus the... 
by mshall2796 | Feb 12, 2026 | Business
For a long time, the solar industry had a very specific reputation. It was the land of the door knocker, the aggressive salesperson showing up at dinner time, promising zero-dollar electric bills and refusing to take no for an answer. It was a numbers game, and if you... 
by mshall2796 | Feb 9, 2026 | Agencies / PR / Advertising / Marketing
When I first stumbled upon the concept of search engine tactics, I was intrigued yet overwhelmed. I had no prior knowledge about how search engines worked, let alone the techniques used to make web pages rank higher. As I dug deeper, I learned that mastering the...