by Brian Wallace | Oct 7, 2009 | Google, PPC
You may or may not be aware, but in New York City this week is a little convention called SMX East. This is one of the famous conferences put on by Danny Sullivan and team. SMX East usually draws a big agency crowd, but as with so many conferences, is a great place... by Brian Wallace | Apr 22, 2009 | Google, PPC, SEO
Image by rustybrick via Flickr Google is normally very proud of its tools, and has good reason to be. With a monopoly in the marketplace and easy-to-use tools, they make it easy for new advertisers to find keywords to spend money on, and hopefully grow... by Brian Wallace | Mar 26, 2009 | Google, PPC
Image by Getty Images via Daylife Chances are you understand the basics of Google’s click auction. If you didn’t you probably wouldn’t be interested enough in PPC to do research, read blogs like this one, or try to maximize your performance on the...