by Brian Wallace | Sep 3, 2009 | PPC
You can find hundreds or even thousands of best practices guides for AdWords, but there seem to be very few that are written for Yahoo. I assume that you will know some of the Google ones, as this post will essentially just show the differences between Yahoo best... by Brian Wallace | Aug 20, 2009 | PPC
Image via Wikipedia Excel is undoubtedly the most important program I use in conjunction with my PPC work. It’s the Swiss Army Knife of online tools where I build my keyword lists, write my ad copy, prep campaigns and ad groups for uploading, and the center of... by Brian Wallace | Aug 19, 2009 | Social Media
Traditional media is thought to become quickly irrelevant as we progress in Internet-based technology. The print media companies have almost all gone to the government begging for a bail out, while continuing to fold, irregardless of the financial support. Television...