by Brian Wallace | Jul 2, 2009 | PPC
Bing can be portrayed as a search marketer’s best friend or biggest annoyance. Agencies, who typically charge based on percentage of media spend, hated Live/MSN search because it had relatively no search volume, which meant no media to spend, which meant no... by Brian Wallace | Jun 11, 2009 | PPC
One of the most frustrating things I can imagine while managing small PPC accounts is getting priced out of a keyword that has the potential for a lot of traffic and lots of sales. If you’re in that situation, there are ways to compete by getting maximum... by Brian Wallace | May 14, 2009 | PPC
Image by mechanikat via Flickr It’s 10:00 pm. Do you know where your conversions are? I talk to a lot of people about their search campaigns in a lot of different areas. Unless they’re really into this new concept (new to them, mind you) called...