by Brian Wallace | Jan 19, 2010 | Twitter
When I look at some of the folks on Twitter these days, I find it incredible that some of them have 50,000, 500,000, or even over a million followers. If you aren’t famous in your own right, why are all these people following you?
by Brian Wallace | Jan 18, 2010 | PPC
If you haven’t heard me say it before, let me say it now: Although PPC is cutting edge marketing that is quickly becoming more and more mainstream, its roots lie in one of the oldest forms of marketing: direct marketing. We know this through credit card offers,... by Brian Wallace | Jan 15, 2010 | PPC
You have probably seen them numerous times while doing searches: The little sub-links below the main link on Google SERPs. Those are called SiteLinks, and now Google has a beta in place that lets you include SiteLinks in your ads that reach top position. ... by Brian Wallace | Jan 12, 2010 | Social Media
App-stur-ba-tion (noun) – The overabundance of applications that don’t fulfill any new, meaningful purpose.
by Brian Wallace | Jan 8, 2010 | Offbeat
While in a bookstore with my mother, we spied the business section and decided to check out the non-virtual competition that my father faced. Although we saw no texts on social media marketing, we did see some new, crisp books on do-it-yourself accounting. Wanting to... by Brian Wallace | Dec 16, 2009 | Blog
I’ve been on the fence with comment systems for a while. The list is numerous: Sezwho, Intense Debate, Disqus, Chat Catcher (well that’s just part of WordPress I suppose), Haloscan (for the old schoolers) and many more. Today, I’ve decided on Echo... by Brian Wallace | Dec 10, 2009 | PPC
For years one has been able to select keywords and have an ad live within mere minutes. It is what fueled the search marketer’s obsession within instant gratification, knowing that one can start a test and take a lunch break, often to return to the results... by Brian Wallace | Dec 9, 2009 | StumbleUpon
(image credit: xyzzy) What a year it has been for StumbleUpon. First, having it break away from eBay (who’s been on a divestiture streak as it is, also recently spinning off Skype) and be repurchased by the original founders seems to be paying off. Since then,... by Brian Wallace | Dec 4, 2009 | PPC
OK. We’re past Thanksgiving, Black Friday, and Cyber Monday. I told you what to expect during the holidays with PPC accounts, and now we’re talking shopping channels. These are where some people go when they know exactly what they want and they’re... by Brian Wallace | Nov 24, 2009 | Social Media
Although I’m usually knee-deep in the latest toys of social media, I like LinkedIn. Yes, you heard me. For all the criticism that LinkedIn receives, I find it to be one of the most stable social sites, consistently growing, and abound with reliable information. But, back to the little things, the ones which really make Linkedin special to me.
